Kasapreko
Company Limited recently unveiled a state of the art factory in Ghana
equipped with world class machinery, which will enable the company
become a total beverage enterprise.The company also launched a new
bottle for Alomo Bitters, its flagship brand, to look more attractive to
the consumers.
The
new plant has four packaging lines equipped with world-class machinery that can
produce alcoholic and non-alcoholic drinks as well as bottled water in
different packaging formats. The company will now produce fruit juice, energy
drinks, liquor and mineral water amongst others at the factory.
At
a colorful ceremony attended by the President of the Republic of Ghana, Mr. John DramaniMahama,
the Group Chairman and Founder of Kasapreko Dr. KwabenaAdjei said the four
factory lines have the capacity to package a combined 110,000 bottles per hour
in both glass and PET format. The new machines are expected to boost the
company’s production capacity in a bid to meet huge demands for its products in
the local and international markets.
DrAdjei
added “We have invested in two state of the art customized high speed
production lines for our spirit brands. These two lines have a combined
capacity to package 70,000 bottles in one hour, in both glass and PET formats.
In addition, we have just completed the installation of two additional high
speed lines to produce our water and non-alcoholic drinks with a combined capacity
of 40,000 bottles per hour.”
He
further added that, ‘Kasapreko started with 5 staff and now has over 600 staff
and the company has always been guided by strong values and the 3 M’s – Quality
Material, Manpower and Machinery.’
The President of the Republic of
Ghana, Mr. John DramaniMahama commended Kasapreko for the good image they have
brought to the country.
“Kasapreko
is truly an ambassador of African cultures with the high creativity of adverts
which showcases the African culture. Two weeks ago I launched the ‘Made in
Ghana’ campaign to encourage Ghanaians to patronize our locally made products
and invest in them. My first encounter with Kasapreko was in 2000, but now the
brand is a household name in Africa and beyond. The Government is ever ready to
back Kasapreko and provide all the support they need to grow.”Mahama noted.
Upon inspection of the factory, Mr.
Mahama further added that he is more impressed with the state-of-the-art
facilities and this will serve as an example and motivation to other
investors.”
The Managing Director/Chief Operating
Officer, Mr. Richard Adjei, said that the new factory cost about 70 million
dollars and will now be producing the new water
brand, Awake Mineral Drinking Water
alongside carbonated soft drinks and juices. He stated the company’s commitment
to quality and the drive to remain the market leader is sustained through
research and development and the use of modern technology.The company’s
products are done through innovation leading its growth, backed by research to
satisfy changing consumer needs.
He
also added that the repackaging of the flagship brand Alomo bitters was
transformed in line with growing trends.
Established in 1989 in Nungua, a
suburb of Accra, Kasapreko Company Limited is now the leading beverage
manufacturer in Ghana with products that are sold worldwide under a variety of
brands in the bitters, whiskey, gin, liqueur, brandy and wine drink categories.
Celebrating a world-class beverage company, most of Kasapreko’s products are
derived from rich herbs, locally sourced from Ghana’s wealth of organic
ingredients.
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