The 2012 edition of The Headies awards cost a whopping $1.5m (approximately N236m),
The show’s executive producer Ayo Animashaun
disclosed this in an exclusive interview with Nigerian Entertainment
Today. Animashaun is the C.E.O of Smooth Promotions, organizers of the
prestigious awards show.
The figure covers sound, lighting,
venue, logistics, plaques and events, according to our findings. And the
budget came from mostly corporate sponsors, including MTN, Lucozade,
and Verve.
This year’s event was held on October 20, 2012 at the Expo Hall of Eko Hotel and Suites, Victoria Island, Lagos.
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